Yes, Cunard is widely classified as a luxury cruise line, specifically leaning into "heritage luxury." In 2026, their fleet—including the flagship Queen Mary 2 and the new Queen Anne—continues to offer a more formal, traditional experience compared to mass-market lines. What sets them apart is the Grills Class system: passengers in Princess and Queens Grill suites have access to private lounges and exclusive dining rooms with tableside service. While the "Britannia" class is more accessible, the overall atmosphere across the ship remains upscale, featuring the largest ballrooms at sea for white-glove afternoon tea and gala evenings. In 2026, they are often the top choice for travelers seeking a sophisticated, refined "Grand Voyage" or Transatlantic Crossing rather than a casual "party boat" atmosphere, maintaining a standard of service and decor that rivals the world’s finest land-based hotels.