Do travel agents have clients or customers?

A travel agent is a highly organized professional who is passionate about travel and helping others. They are focused on creating the best possible experiences, directly catered to their clients. They work with hotels, airlines, and other vendors to create travel packages and experiences that their clients will love.



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Because so many people love to travel, it's easy to figure out how to get clients as a travel agent that fall into your target customer base. There are lots of ways to find clients if you're willing to put in the work. One of the best ways to grow your clientele is to reach out to people you know.

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Most travel agents will work for a travel agency, even those who work as a home-based travel advisor. Travel agencies provide travel advisors with the resources they need to become successful travel salespeople. Agencies will provide initial training, mentorships and ongoing education for travel agents.

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Travel agencies are basically categorized into two types-: Retail Travel Agency and Wholesale Travel Agency. A retail travel agency sells tourists products directly to the public on the behalf of the products suppliers and in return get commissions.

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  • Low average salaries. One of the biggest drawbacks of the field is the pay travel agents receive. ...
  • It can be a demanding job. Travel agents with clients traveling worldwide often have to be on call pretty much 24/7 due to the vast time differences. ...
  • Online booking/job security.


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A travel agency company typically attracts customers who are looking to plan a vacation or business trip. These customers may be seeking assistance with booking flights, hotels, car rentals, and other services related to their travels.

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How much money do travel agents make? This comes down to certain factors such as the type of clients, level of expertise and the ability to offer specialized services. According to Indeed, the average salary of a travel agent in the US is $49,608 but there are many making up to six-figure incomes.

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Travel agents, including Fora Advisors, are paid in commissions. A commission is a percentage of the cost of a travel experience (such as a hotel stay). Some agents also charge planning fees for additional services (more on that below).

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Hassle-free booking: A travel agent books everything for you, so you don't have to worry about the details. Plus, if you need to make changes, you just call your agent and he or she will handle it.

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Being a travel agent is a stressful job. Agents must keep up on all new traveling information as it develops. Those working for themselves will experience tough times if they don't get enough customers. Travel agents market themselves by creating websites, belonging to travel consortiums, and networking.

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Whilst over three quarters of all travelers said that they typically use a travel agent/advisor to help manage their itinerary in real time, when broken down by generation a staggering 87% of Gen Z and Millennial travelers say this compared to just 50% of Boomers+ travelers.

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It depends on what you're looking for in a career. If you love to travel and have an eye for detail, then becoming a travel agent could be the perfect job for you. You'll get to help people plan their dream vacations while also getting to explore different cultures and destinations yourself.

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If you wish to become a master at generating new customer leads daily for your travel business, here are 25 ways to you can accomplish that goal.
  1. Word Of Mouth Marketing. ...
  2. A Well Designed Website. ...
  3. Keyword Optimization. ...
  4. Email Marketing. ...
  5. Social Media Marketing. ...
  6. Classified Ads. ...
  7. Blog Marketing. ...
  8. Youtube Video Marketing.


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Find a Credit Card Processor But travel agencies also typically fall under “high risk.” One reason for that is the higher-than-average chargeback rates that can come from bookings for a future trip that a client later wants to cancel. Not to worry.

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Travel agents sometimes feel as if they're working “blind.” They don't have access to their clients' personal information, such as vacation dates and preferences. You can't plan a strategy, segment your client base, or know what to offer them without these details.

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