Not only do the tourists find St Ives during the summer holidays overwhelming- the locals do too! Many claim that the busyness of the summer makes the holidays almost torture and highly disapprove of visiting during the summer holidays.
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In 2020, St Ives was named the most expensive seaside resort in the UK. The town has the second highest visitor-related spend in the UK, with tourists spending £85 million per year.
A Visit Cornwall survey asked 1,700 people their opinions of holidaying in Cornwall and 55% said it was too busy in the summer, the tourism conference was told. Roads to popular places like Kynance Cove and Porthcurno, have become clogged with traffic in the past.