Wrapping a travel neck pillow effectively depends on whether you are packing it for storage or wearing it for maximum support. For storage, most high-end memory foam pillows (like those from Cabeau or Tempur-Pedic) are designed to be "compressed." You should start at one end and roll the pillow tightly into a "cinnamon roll" shape, then secure it with the built-in toggles or place it into its dedicated travel cinch bag. This can reduce its size by nearly 50%. If you are wrapping it around your neck for a flight in 2026, the "pro-tip" is to wear it "backward" or "sideways." By rotating the thickest part of the pillow under your chin, you prevent your head from "nodding" forward and waking you up. If you have a wrap-style pillow (like the Trtl), you position the internal support rib against your shoulder and wrap the soft scarf around your neck, velcroing it snugly to create a "brace" that holds your head in a natural upright alignment, preventing the dreaded "airplane neck" strain.