How does Airbnb provide value to customers?

2016). For peer-to-peer accommodation, Airbnb creates value by matching guests and hosts while mitigating risk as well as by helping hosts manage short-term rentals and guests to experience destinations in a more personal setting than standardized hotel chains (Reinhold and Dolnicar 2017c) .



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Airbnb offers hosts a relatively easy way to earn some income from their property. Guests often find that Airbnb rentals are cheaper and homier than hotels. Airbnb makes the bulk of its revenue by charging fees to both guests and hosts.

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Together these Airbnb core values emphasize community, safety, trust, innovation, respect, and inclusivity. They serve as reminders for Airbnb employees, hosts, and property managers that the platform should be focused on creating an environment where travelers feel safe and welcome.

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8 top value proposition examples
  • Apple. Apple offers both essential information (what and when) and multiple value factors with this value proposition. ...
  • Lyft. It's not just about riders — Lyft appeals to drivers as well, making it stand out from the crowd. ...
  • Nike. ...
  • WordPress. ...
  • Grammarly. ...
  • Visa. ...
  • Suntrust. ...
  • Stripe.


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It's not necessarily about having a super luxurious space or the most high-end amenities. Instead, consider small gestures that can have a big impact, like offering your favorite local coffee or a handwritten welcome note. Here, hosts share some simple, budget-friendly ideas for giving guests an unforgettable stay.

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Another way to attract respectful guests to your Airbnb is by offering additional amenities or services to enhance their experience. This can include things like providing extra towels and linens, offering a welcome basket with snacks and drinks, or providing access to a shared pool or other shared spaces.

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Airbnb's strategy focuses on disrupting the hospitality industry by offering unique, personalized, and affordable travel experiences to customers. By adopting Airbnb's approach, organizations can create similar value for their customers and differentiate themselves from competitors.

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At its core, Airbnb is driven by a simple mission statement with bold ambitions: “To create a world where anyone can belong anywhere.” At the same time, they want to create an end-to-end platform that will be able to take care of every part of travelers' trips.

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150 million people use Airbnb to book vacation stays or experiences. Over 1 billion guests have stayed at Airbnbs. Airbnb has listings in over 220 countries and regions. Roughly 60% of Airbnb's user base are millennials.

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Check out this five-step guide.
  1. Step 1: Communicate early and often. Welcoming guests begins before they even come through the door. ...
  2. Step 2: Make check-in easy. ...
  3. Step 3: Keep things clean and tidy. ...
  4. Step 4: Anticipate guest needs. ...
  5. Step 5: Give and get reviews.


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