How much is the car rental industry worth?

WASHINGTON, March 20, 2023 (GLOBE NEWSWIRE) -- Global Car Rental Market is valued at USD 98.4 Billion in 2021 and is projected to reach a value of USD 126.6 Billion by 2028 at a CAGR (Compound Annual Growth Rate) of 4.3% over the forecast period 2022-2028.



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The Global Car Rental Market stood at USD 103.79 Billion market size in 2022 which is projected to grow with 9.87% CAGR for 2023-28. – Bonafide Research.

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We have identified car rental companies can reach net profit margins of around 5% to 10% for the most profitable businesses (see more on that below). Let's now have a look at how much exactly it costs to run a car rental business.

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Enterprise Holdings remains the largest company, with an estimated 27% of global car rental sales in 2022.

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Revenue in the Car Rentals market is projected to reach US$29.94bn in 2023. Revenue is expected to show an annual growth rate (CAGR 2023-2027) of 1.52%, resulting in a projected market volume of US$31.80bn by 2027.

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WASHINGTON, March 20, 2023 (GLOBE NEWSWIRE) -- Global Car Rental Market is valued at USD 98.4 Billion in 2021 and is projected to reach a value of USD 126.6 Billion by 2028 at a CAGR (Compound Annual Growth Rate) of 4.3% over the forecast period 2022-2028.

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The market size, measured by revenue, of the Car Rental industry was $71.3bn in 2022. What was the growth rate of the Car Rental industry in the US in 2022? The market size of the Car Rental industry increased 9.6% in 2022.

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The major rental car companies in Europe are Avis, Hertz, Budget, Europcar, and Sixt. We always book our rental car in advance.

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Pros of Renting Out Your Car Renting out your car as a side hustle can bring in extra cash that can offset your car-related expenses. Depending on the demand and location, you can earn a significant amount each month.

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Holidaymakers face soaring car hire costs as shortages drive up prices. The cost of renting a car in European holiday destinations has almost doubled in the past three years, and experts predict prices will remain high as global shortages mean car hire firms are paying more for new vehicles.

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The Challenges with Car Rental Business
  • Driving Style. One of the major challenges that the industry faces is the driving style that the overseas drivers are most comfortable with. ...
  • Increased Level of Competition. ...
  • Booking and Pricing Management. ...
  • Brand Awareness- a Challenge.


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When travel restrictions started to ease in 2021, rental car companies found themselves in a pickle. They had to deal with an increase in consumer demand that they couldn't meet due to their now significantly smaller fleets. And even as demand surged, rental car companies couldn't restock their inventory fast enough.

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Halfway through 2022, and some rental firms still don't have enough cars because of a shortage of automotive chips. Manufacturers haven't built as many vehicles, and they have prioritized production of high-margin models (rather than the small, cheap vehicles holidaymakers typically rent).

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