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Is Disneyland going to sell Magic Key again?

Sales resumed again in January 2023 and April 2023.



As of February 2026, the Disneyland Magic Key program remains in a "limited release" cycle, meaning they are not permanently available for new purchases. Disney has shifted to a strategy where they open "sales windows" only a few times a year to manage park capacity and ensure the "Passholder to Tourist" ratio remains balanced. If you are an existing Magic Key holder, you are almost always allowed to renew your pass within your 30-day window, regardless of whether new sales are open. For 2026 guests looking to buy for the first time, the "pro-tip" is to follow the official "Disneyland Ambassadors" on social media or sign up for Disney's email alerts; when a sales window opens, it often lasts for less than 48 hours before the highest tiers (like the Inspire or Believe Keys) sell out. This scarcity model has turned the Magic Key into a "luxury commodity," so being ready with your payment information the moment the virtual queue opens is the only way to secure a pass in the 2026 market.

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Important Disneyland Magic Key Information Due to the popularity of certain keys, any key may sell out at any time. So it's possible that the key you want won't be available when it's time for you to purchase or renew (but you'll still be able to select another available Key).

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Walt Disney World Announces Return of New Annual Pass Sales. The Disney Incredi-Pass, Disney Sorcerer Pass, Disney Pirate Pass and Disney Pixie Pass will resume new sales and can be purchased online no earlier than 6am Eastern Time beginning April 20, 2023. Disney fans, we heard you loud and clear!

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You can renew your Magic Key Pass on the Disneyland Mobile App. Keep in mind that you can only renew your Magic Key Pass 30 days before it expires. Passes cannot be renewed after the expiration date. At this time, the Enchant Key, Believe Key, and Imagine Key are the only passes available for renewal.

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Answer: You are only guaranteed to renew your Magic Key during your renewal window, which is 30 days prior and up to the day your Magic Key expires. If you let your Magic Key expire, you cannot purchase a new Magic Key.

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PUBLISHED: September 11, 2023 at 3:32 p.m. | UPDATED: September 12, 2023 at 9:56 a.m. The on-again and off-again sale of Disneyland annual passes is once again on hold following a $9.5 million settlement in a class action lawsuit over “deceptive” Magic Key blockout dates.

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The federal lawsuit filed in California alleged that some of Disneyland's “Magic Key” annual pass-holders were unable to make park reservations on certain days in 2021, despite being promised “no blockout dates” for entry at the Anaheim, California parks.

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Sales of all Walt Disney World Annual Passes will resume on Thursday April 20 2023, and Disney has offered a few more details on timings. According to Disney, all four passes will be available for general purchase online no earlier than 6am ET, April 20 2023.

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It's been announced that Walt Disney World, which we're focusing on in this article, will resume all annual pass sales on Thursday April 20th, 2023. Eligible DVC Members will have early access to buy the Disney Sorcerer Pass online beginning Thursday April 13th.

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Magic Key passes The Enchant pass went from $699 to $849 and the Believe pass went from $1,099 to $1,249. The Inspire pass, the most expensive, also saw a $50 increase for a total of $1,649.

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Costco used to sell Disneyland park tickets, but they no longer do. They now sell packages that include a park eticket, but these are not discounted.

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