Is it worth buying points on Southwest at 50% off?

The Bottom Line A 50% discount is equivalent to more than a 50% bonus, so the current promotion is about the highest it's ever been. As I always say, if you don't have an urgent need for Southwest points, I would recommend waiting for the next promotion with higher bonus.



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Buying Southwest points generally isn't recommended because you might end up paying more for the points than you would if you bought the flight, but in certain cases, it can make sense. Keep reading to learn how to buy Southwest points and when it can be a good idea.

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100,000 Southwest points are worth around $1,330 when redeemed for airfare. While Southwest Airlines Rapid Rewards points are most valuable when redeemed for Travel, they're also redeemable for gift cards, hotel stays, merchandise, and more.

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Buying 2,000 costs $60. This means you pay 3 cents per point, considerably less than the average value you receive when redeeming them.

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Southwest points are worth about $0.015 each. So, to give you an idea of the value of those bonuses, 80,000 points should get you about $1,200 in free flights. You can get these offers with any of the three personal credit cards offered by Southwest: Southwest Rapid Rewards® Plus Credit Card ($69 annual fee)

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Southwest Rapid Rewards® Plus Credit Card overview Earn 50,000 bonus points after spending $1,000 on purchases in the first 3 months from account opening. 3,000 anniversary points each year.

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The earliest boarding positions assigned are A1-A15, which means that these passengers are the first to board the plane. After that, the boarding positions B1-B60, followed by C1-C60, D1-D60 and finally, the standby passengers.

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How much are 10,000 Southwest points worth? 10,000 Southwest points are worth about $150.

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Do the points I earn expire? No, your Rapid Rewards points do not expire. However, if you choose to close your account, the points in your account will be terminated.

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Southwest started sending emails with the subject line, “A message from Southwest CEO Bob Jordan” offering passengers who had canceled flights 25,000 points each. This email only went out to the passengers who actually booked the flights but it included codes for everyone on their reservation.

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This $5,000 minimum spend is admittedly higher than other welcome bonuses, but it pales in comparison to what you'd need to spend outside of this promotion. To earn the standard 125,000 points you'd normally need for the Companion Pass®, you'd have to pay for up to $125,000 in purchases with your Southwest card.

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