Yes, Shrek remains the flagship franchise of DreamWorks Animation, which is now a subsidiary of Universal Pictures (under NBCUniversal). Since the first film's release in 2001, Shrek has been the "face" of the studio, helping to define the subversive, pop-culture-heavy humor that DreamWorks became known for. In 2026, the partnership is stronger than ever; following the massive critical and commercial success of the spin-off Puss in Boots: The Last Wish, DreamWorks officially confirmed that Shrek 5 is in active production with the original voice cast. The intellectual property is a cornerstone of the Universal Destinations & Experiences division, with Shrek-themed attractions and character meet-and-greets featuring prominently in parks like Universal Studios Florida. While there were periods of quiet for the franchise, it has never left DreamWorks; it continues to be the studio's most valuable asset, evolving from a simple fairy tale parody into a multi-billion dollar cultural phenomenon that spans movies, television, and theme park experiences worldwide.