Michael Kors and Tory Burch are considered upscale ready-to-wear brands, even though some of their prices can reach luxury prices their overall aesthetic is more laid back chic.
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In fact, Tory Burch's design philosophy and brand positioning also provide justification for its high price point. The brand focuses on luxury goods and pays attention to detail and quality, while also focusing on brand image and visibility.
Michael Kors's brand is ranked #- in the list of Global Top 1000 Brands, as rated by customers of Michael Kors. Their current market cap is $1.93B. Tory Burch's brand is ranked #373 in the list of Global Top 1000 Brands, as rated by customers of Tory Burch. Their current valuation is $105.71B.