Is Zara really cheaper in Spain?

As the home to some of the fast fashion greats, Spain not only gives you the breadth of assortment but also the hometown price. On average, the Inditex brands will cost you 25-30% less in Spain than they will in the US. This means that a $100 dress from Zara in the US could cost only $72.30 in Spain.



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Zara and it's sister brands from the Inditex group (Bershka, Stradivarius, Pull & Bear) are of course very popular and somewhat cheaper in Spain than in other countries. They are also present all over Spain even in medium-sized towns. H&M is also very popular.

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Items in Europe are already significantly cheaper to purchase than in the U.S., and you can also get a percentage of your money back from the taxes you paid. Let's break it down. The Louis Vuitton bag that I purchased in Spain was $740 cheaper than the U.S. price.

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According to OECD data, the income per capita in Spain is 3.000 USD lower than the average OECD level (around € 28.800). Having a lower average salary, combined with an unemployment rate higher than the rest of Europe, makes it clearer why the current price levels are relatively low.

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