What are the 2 types of tourism distribution channels?
Generally speaking, we can divide distribution into three main categories: online channels, strategic partnerships and offline channels (see Chart 3).
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Among the distribution channels are travel agencies, tour operators, consolidators, tour operators, wholesalers, online travel agencies (OTAs), global distribution systems (GDSs), travel technology providers, and search engines.
Tourism distribution channels are the avenues tourism products and services are made accessible to consumers. Typically, tourism products are sold directly by the primary provider or through a series of intermediaries. If brokers or travel wholesalers are involved, this is called indirect distribution.