What are the 3 broad categories of travel motivators?

The table shows that there are four main motives which arise whatever the travel experience; Novelty Seeking, Escapism/Relaxation, Relationships and Self Development.



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There are a wide variety of reasons why people travel. The two general categories include business and leisure travel.

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Tourism Impacts. Tourism can generate positive or negative impacts under three main categories: economic, social, and environmental. These impacts are analyzed using data gathered by businesses, governments, and industry organizations.

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Forms of tourism: There are three basic forms of tourism: domestic tourism, inbound tourism, and outbound tourism. These can be combined in various ways to derive the following additional forms of tourism: internal tourism, national tourism and international tourism.

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So, as a self-confessed travel addict, here are the 10 reasons why I love to travel.
  • Travel to leave our world a better place. ...
  • Travel to meet different cultures. ...
  • Travel to learn. ...
  • Travel to escape reality. ...
  • Travel to relax. ...
  • Travel to explore. ...
  • Travel for humility. ...
  • Travel to eat.


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Accommodation, Accessibility, Activities, Amenities, and Attractions. People like to do different things when they travel. They come from different cultures, have different likes and dislikes, and of course have different budgets.

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Motive explains why we want to travel for that purpose and can in this case, for instance, be escapism (i.e. getting away from it all), relationships (strengthening and nurturing relationships with nearest and dearest) or nostalgia (seeing the band I've loved since I was a teenager).

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There are three basic forms of tourism: domestic tourism, inbound tourism, and outbound tourism. Domestic tourism refers to activities of a visitor within their country of residence and outside of their home (e.g. a Brit visiting other parts of Britain).

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Positive social impacts in tourism include learning about different cultures, increasing tolerance and inclusion through LGBTQ+ travel, increasing amenities (e.g., parks, recreation facilities), investment in arts and culture, celebration of Indigenous peoples , and community pride.

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A successful tourism product must meet three basic factors simultaneously: tourist attractions; facilities and services offered; and physical accessibility to them. Distribution strategies need to be adapted to the type of product marketed. Tourism products can be distributed intensively, exclusively or selectively.

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