What are the products of tourism business?

As defined by UNWTO, a Tourism Product is a combination of tangible and intangible elements, such as natural, cultural and man-made resources, attractions, facilities, services and activities around a specific center of interest which represents the core of the destination marketing mix and creates an overall visitor ...



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It involves tour operators, rental cars, hotels, bars, gasoline stations, theme parks, and attractions. While sometimes both terms are used interchangeably, they are not quite synonymous. The tourism industry serves people away from home. Hospitality also includes businesses that serve people in their local town.

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Basic functions of a tourism product
Besides being a part of the main activity, it facilitates to live the total experience of the trip as the tourist wants. It facilitates transport to and from the destination, as well as within the destination itself. Enhance the social interaction of the tourist during the trip.

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Medlik and Middleton (1973) term tourism products as “a bundle of activities, services, and benefits that constitute the entire tourism experience.” This bundle consists of five components: destination attractions, destination facilities, accessibility, images, and price.

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Man-made tourism products include: a) Culture (sites and areas of archaeological interest, historical buildings and monuments, places of historical significance, museums and art galleries, political and educational institutions, religious institutions); b) Traditions (pilgrimages, fairs and festivals, arts and ...

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There are eight sectors of Tourism:
  • Accommodation.
  • Food & Beverage.
  • Adventure Tourism & Recreation.
  • Transportation.
  • Attractions & Retail.
  • Travel Trade.
  • Events & Conferences.
  • Tourism Services.


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They are: tourism produces and sells product bundles instead of products (products being “experiences”) which are very intangible, products cannot be stored (simultaneity of production and consumption), the consumption of tourism products involves the active participation of the customer (prosumer), and tourism ...

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The U.S. travel and tourism industry generated $1.9 trillion in economic output; supporting 9.5 million American jobs and accounted for 2.9% of U.S. GDP.

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Today, 10.4% of the world's GDP and 7% of the world's total exports come from tourism. The industry is worth over US$ 1.1 trillion. The money earned from expenditures by foreigners are crucial drivers of economic development and can be an important source of foreign exchange.

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