The word Zamá means dawn in Mayan language. The moment when you can see the first light of day.
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Tulum was one of the last cities built and inhabited by the Maya and achieved its greatest prominence between the 13th and 15th centuries. Maya continued to occupy Tulum for about 70 years after the Spanish began occupying Mexico, but the city was abandoned by the end of the 16th century.
But at the same time it has become a major hub for drug distribution. As a tourist destination, Playa del Carmen in the resort area of Tulum is booming, but so too is cartel violence.
Tulum has many beautiful traces of Mayan culture and history, much like the rest of the Yucatán Peninsula and Quintana Roo. Visiting Tulum is worth it simply for the experience of seeing the historical Tulum Ruins in person.
There are some things you have to avoid in Tulum… Since tons of people visit the Yucatan Peninsula, it can be a spot where tourists unknowingly participate in tourist traps, environmental crises, and exploitation of locals.
Still, experts agree tourists are not the preferred target. “Most tourists will never meet the cartels. In other words, violence is often generic. The violence tourists face is much more local,” Hope said.
Is Tulum safer than Cancun? Not really. They're both generally safe. The key difference is that Cancun's mainstream holidaymakers tend to stick more to their hotels, especially the all-inclusives.