What factors make a destination successful?

The common characteristics of tourist destinations are attraction, comfort, and accessibility, a specific area with certain tourism resources, facilities, and transportation conditions, which can attract a certain number of tourists to carry out tourism activities.



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(2009) state that there are only three core elements in a successful destination which achievement in attracting tourists will rely on upon the quality of those crucial advantages that they offer them: attractions, amenities and accessibility.

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There are six major components of tourism, each with their own sub-components. These are: tourist boards, travel services, accommodation services, conferences and events, attractions and tourism services.

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Characteristics of Tourism Product
  • 1 Characteristics of Tourism Product.
  • 2 Inflexibility.
  • 3 Inventory / Perishability.
  • 4 Inconsistency.
  • 5 Intangibility.
  • 6 Immovable.
  • 7 Other important characteristics of a tourism product.
  • 8 Authenticity.


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What are the basic factors of tourism?
  • Environment at Destination. ...
  • Economy of the Country. ...
  • Historical or Cultural Importance of Destination. ...
  • Research Importance of Destination. ...
  • Religious Importance of Destination. ...
  • Technology.


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The tourism components 4As (Accommodation, Access, Amenities and Attractions) are the ones that tourism managers should consider in the development of the destination and ensure that all components are best suited with the quality and requirements of visitors (Haneef, 2017).

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The tourism plan should deal with the five key components of tourism:
  • Attractions.
  • Businesses.
  • Infrastructure.
  • Human Resources.
  • Promotion.


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Attraction, Accessibility and Amenities are collectively called the 3A concept. These are the 3 basic components of tourism. These help us in figuring out the potential of tourism in a place.

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  • Travel and Tourism. ...
  • Domestic Tourism – Taking Holidays and Trips in your own country. ...
  • Inbound Tourism – Visitors from overseas coming into the country. ...
  • Outbound Tourism –Travelling to a different country for a visit or a. ...
  • Different Types of Travel. ...
  • Leisure Travel - includes travel for holidays, cultural events, recreation.


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The Big Five was traditionally used as a hunting term to describe the five most dangerous animals in Africa to hunt. Their reputation has spilled over into the tourism industry and now elephant, buffalo, lion, leopard and rhino remain the most sought after species to see on the continent.

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Travel takes us out of our comfort zones and inspires us to see, taste and try new things. It constantly challenges us, not only to adapt to and explore new surroundings, but also to engage with different people, to embrace adventures as they come and to share new and meaningful experiences with friends and loved ones.

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Factors Affecting Destination Choice
  • Size Terms / Attractions. Destination choice models are usually represented with some level of aggregation of the alternatives. ...
  • Distance / Impedance Terms. ...
  • Psychological Boundaries. ...
  • Destination Accessibilities. ...
  • Other Destination Qualities. ...
  • Constants. ...
  • Traveler Attributes.


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In other words, a destination is competitive if it can attract and satisfy potential tourists and this competitiveness is determined both by tourism-specific factors and by a much wider range of factors that influence the tourism service providers.

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Tourism boosts the revenue of the economy, creates thousands of jobs, develops the infrastructures of a country, and plants a sense of cultural exchange between foreigners and citizens.

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There are many factors that can create satisfaction, but in general factors of image, service quality, and perceived value are factors that are most widely used in the effort to create tourist's satisfaction. From these factors, perceived value is the most dominant factor shaping the satisfaction directly.

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