What group is Cunard part of?

Cunard is based at Carnival House in Southampton and has been owned since 1998 by Carnival Corporation & plc (NYSE/LSE: CCL; NYSE:CUK).



Cunard Line is a prestigious luxury brand within the Carnival Corporation & plc portfolio, the world’s largest cruise company. While Cunard maintains a distinct British identity and is famous for its "White Star Service" and traditional ocean liner heritage, it has been owned by Carnival since 1998. Within the corporate structure, Cunard is specifically managed under the Carnival UK division, headquartered in Southampton, England. This division also oversees P&O Cruises (UK). Being part of the Carnival "family" allows Cunard to benefit from massive economies of scale in shipbuilding—such as the 2024 launch of the Queen Anne—and shared backend logistics, while still operating independently to preserve its unique position as the only provider of a regularly scheduled transatlantic passenger service. Other sister brands in the same group include Holland America Line, Princess Cruises, and the ultra-luxury Seabourn.

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Carnival Cruise Line is proud to be part of a family of companies owned by Carnival Corporation, which includes sister lines Princess Cruises, Holland America Line and Cunard Line, among others.

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Keeping with its legacy as a traditional, old-world ocean liner, U.K.-based Cunard Line is one of the only luxury cruise lines to offer secluded dining areas for select passengers, meaning guests staying in standard staterooms dine in a different restaurant than passengers staying in suites.

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What Are The Difference Between P&O Cruises and Cunard? Cunard cruises are usually more expensive than P&O cruises and offer a more traditional cruising experience. P&O cruises attract a younger market than Cunard and have a busier daily schedule. Dress codes and dining times are less strictly enforced on P&O cruises.

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Cunard is the only cruise line with an Ocean Liner. There was no need for specially designed Ocean Liners with bows to slice through the Atlantic waves, reinforced hulls to withstand the battering and acres of public rooms and spaces to pass away days at sea. Only Cunard has a true Ocean Liner – the Queen Mary 2.

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The Queen Mother, Princess Diana, and Queen Elizabeth II all visited Cunard ships over the years, and the Queen Elizabeth ship was even named after the royal herself. The cruise line mostly caters to older guests. A Cunard spokesperson told Insider that the average age of its guests is 61.

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The best cruise lines in 2023 Norwegian Cruise Line ranked as the best cruise line in the world, according to Condé Nast Traveler. Norwegian Cruise Line ranked as the top cruise line this year. It is the third-largest cruise line in the world by passengers, according to Cruise Market Watch.

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1910s and 1920s. 20 ships are lost in World War I, including Cunard's Lusitania off the coast of Ireland. Laconia departs on her first World Voyage: more people have taken a Cunard World Voyage than any other.

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1998. Carnival Corporation acquires a 68 percent stake in the venerable Cunard Line, operator of the famed Queen Elizabeth 2 (Carnival purchases the remaining 32 percent share of Cunard in 1999 and simultaneously takes 100 percent control of Seabourn).

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While Cunard Cruises may offer a more traditional cruise experience, this doesn't mean that kids won't enjoy it to, and with dedicated clubs for those between 2-17 years, a cruise can be a memorable experience for guests of all ages.

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