What is a good occupancy rate on Airbnb?

A good Airbnb occupancy rate should be above 50%. Otherwise, it means that your short-term rental is staying vacant for more than half the time for which it is being listed for booking. An occupancy rate below 50% is a sign of excessive ADR or insufficient Airbnb marketing efforts.



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For many hotels, an ideal occupancy rate is between 70% and 95% - though the sweet spot depends on the number of rooms, location, type of hotel, target guests, and more.

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The average Airbnb booking rate is between 1% and 3%. A good Airbnb booking rate is around 2%, but it can vary depending on a few factors, like the availability of different properties in a particular location.

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Airbnb occupancy rates refer to the number of days that a property is booked by guests in a particular time period within a calendar year. To properly understand the market's demand, it can be calculated by dividing the number of booked nights by the number of available nights.

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In a report that compared thousands of US markets with active short- and long-term rental listings in May 2023, Mashvisor found that Airbnb generated a cash return of 3.62%, which is higher than the 3.41% returns on traditional renting.

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15 Most Profitable Airbnb Cities in the World
  • Montreal, Canada. ...
  • Brisbane, Australia. ...
  • Boston, USA. ...
  • Hilo, USA. ...
  • Canmore, Canada. ...
  • Chula Vista, California. ...
  • Copenhagen, Denmark. Number of Approximate Years To Recover Investment: 9.52. ...
  • Washington, D.C., USA. Number of Approximate Years To Recover Investment: 8.79.


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10 Tips to Increase Your Airbnb Occupancy Rate for Maximum Return
  1. Choose a Top Location for a Short-Term Rental. ...
  2. Set Your Pricing According to Season. ...
  3. Become an Airbnb Superhost. ...
  4. Make Your Amenities Stand Out. ...
  5. Focus on Positive Reviews. ...
  6. Be an Active Host. ...
  7. Keep in Touch with Previous Guests.


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Airbnb hosts earned more than triple all other workers, with nearly half earning more than $500 per month. The monthly average for hosts was $924, blowing away No. 2 TaskRabbit, whose users average $380. A full 10% of Airbnb hosts earn $2,000 or more per month.

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Adjust Your Rates to Match Market Demand Airbnb prices ebb and flow based on market demand. Without adjusting them daily, you'll either sell out really fast or struggle to find bookings. The solution is dynamic pricing, or adjusting your prices according to market demand.

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I believe you can run a successful Airbnb (at least 40% occupancy) with an average of 200 views per month. Over the last year, across my three Airbnb listings, we got about 360 views per month, and this lead to somewhere around a 60% occupancy rate.

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If you have too many people in an Airbnb, it can be a major problem. Not only will the host likely not be happy about it, but there may also be safety and legal issues to consider. Depending on local laws and regulations, having more people than allowed could result in fines or even eviction from the property.

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If you have too many people in an Airbnb, it can be a major problem. Not only will the host likely not be happy about it, but there may also be safety and legal issues to consider. Depending on local laws and regulations, having more people than allowed could result in fines or even eviction from the property.

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Mortgage/lease payment Mortgage or lease payment takes up the biggest chunk of your monthly expenses and understandably so, after all, it is the payment for the property in which you built your business.

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There are numerous benefits to becoming a host, but it's important to remember that it takes time and money to do it correctly. The hosts who have an entrepreneurial mindset and treat their rental like a business often make the most money and become millionaires.

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Airbnb Occupancy Rate by City: Urban Locations Dominate Fittingly enough, Airbnb's home base of San Francisco ranks #1 on the list of cities with the highest occupancy rate. Besides a handful of cities in Hawaii and Florida, the majority of cities on this map are large metropolitan markets.

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Because of the high surcharge on Airbnb rentals, many people have returned to staying in hotels. As many Twitter users pointed out, hotel amenities – such as a concierge, cleaning services, pools, and better security – might be worth more than an Airbnb stay.

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If your reservation request is declined and the listing for the stay shows that it's still available, the host's calendar may not be up-to-date or they may want reservations of a different length or time.

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Considering the current trends and market analysis, it can be concluded that while the Airbnb market has witnessed a surge in listings and increased competition, it is not necessarily oversaturated. The market continues to exhibit healthy demand, and certain locations remain strong and resilient.

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