What is downtown Santorini called?

Fira, sometimes spelt 'Thira,' is the capital of the Greek island of Santorini. If you've seen photos of Santorini in the past, with its whitewashed rectangular buildings overlooking the contrasting, rich blue hues of the Mediterranean – well, then, this is where you can find that same enchanting scenery.



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The stone-paved Nikos Nomikos Street is one of the liveliest places for strolling in Oia. It is the settlement's largest commercial center, featuring various boutiques, gift shops, and other stores. In addition, some of Oia's most known viewpoints are located nearby the street.

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Fira is the capital of the island. It is located high on the Cliffside and attracts many tourists due to the big shopping area, some small but outstanding museums, restaurants, coffee shops with a great view and its convenient location in the middle of the island.

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Fira is the isalnd's capital and the livelier village of the two with much more nightlife and shopping. Oia is the more luxurious village with romantic restaurants and high-end shopping.

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The walk through the narrow streets of Fira is a typical representation of the most common characteristic of the Cycladic islands, the small shops packed one next to the other, the pebbled streets, the traditional houses with the small blue and sun-burned verandas and of course the amazing view which distinguishes ...

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Located along the rim of the caldera are some of the most popular towns in Santorini…Oia, Fira, and Imerovigli, just to name a few. But you can also stay near the beach or in one of the smaller towns on the interior of the island.

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Transport: How To Get Around On Santorini. The towns in Santorini (such as Oia and Fira) are small enough to be walkable by foot for restaurants and most other things, but if you want to do some exploring outside of town you'll need transport.

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Oia Village is the most popular town on Santorini — with iconic blue and white churches and the best sunset perches on the island — is the most expensive (and crowded).

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Fira is not only Santorini's capital of government and tourism, but it's also Santorini's art and culture capital. Walk the streets of Santorini and you'll come across tons of eye-catching art galleries and shops.

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The Kardashians stayed at Celestia Grand (back when it was part of neighboring Volcano View Hotel) in Santorini during their vacation in Greece. It's an awesome luxury villa collection, located south of Fira (about a 30 minute walk into town or an easy ride with a taxi or their complimentary shuttle).

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The multitudes of tourists that visit Santorini annually, seeking a vibrant nightlife, have caused the development of these settlements where there is a growing number of hotspots, bars and nightclubs. Fira is in the saddle of clubbing and entertainment. Here people can find most of the island's clubs and bars.

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Taking a Bus from Fira to Oia Once you get to the top of the switchbacks or cable car, you can walk about 10 minutes down the street to the local bus station and hop on a 20-30 minute bus ride over to Oia. The bus will depart from the Imerovigli bus stop, and it runs from Fira to Oia typically between 7am-11pm.

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Escape Oia and Fira. Get out of these hot spots and head to the lesser-known parts of the island: Emborio, Finikia, Colombo Beach, and Pyrgos all showcase the charm of Santorini without the packs of people.

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If you don't want to spend too much on accommodation, you can easily find economical hotels in Santorini in the Kamari, Perissa, Perivolos, and Karterados regions. The hotels located on the Caldera side are more lavish and expensive.

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Description: Red beach is one of the most beautiful and famous beaches of Santorini. It has black and red volcanic pebbles and hot water.

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The best way to take in Santorini is to walk, and there is no better route than the one from Fira to Oia. This hike is 6 miles one-way and passes through four towns, including Fira, Firostefani, Imerovigli and Oia.

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The hike between Fira and Oia follows the rim of the caldera. The views are stunning. It's easy to do the hike without a guide but a walking tour can make it more interesting.

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The quickest way to get from Fira to Oia (Station) is to taxi which costs €35 - €50 and takes 12 min.

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