What is the 20 year rule in fashion?

This rule is known as the '20-year rule', and what it means is that fashion follows cycles that repeat every 20 years. We go from 'love it' to 'hate it' to 'meh', only to end right back at 'love it'. An essential element of this rule is the feeling of nostalgia that these trends stir.



People Also Ask

What is the 30 Wear challenge? The 30 wear challenge is a commitment to wearing a new item of clothing at least 30 times. It forces you to pause before clicking buy and ask yourself, 'will I actually wear this 30 times?” If the answer is not 100% yes, then you don't make the purchase.

MORE DETAILS