What is the difference between a customer and an agent?

A customer is anyone who is making a buying decision, and a buying decision is the process of evaluating the benefits of making a purchase. A client has a contractual relationship with an agent, and an agent represents a client in a legal transaction.



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A customer service agent is responsible for interacting with customers, addressing their inquiries, providing information, resolving issues, and facilitating transactions on behalf of a company or organization.

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