What is wine tasting etiquette?

Taste the wine in small sips, not large gulps. Let it swirl in your mouth and enjoy the feel, the texture, and the taste. By swirling it you will get the whole experience and palate of tasting. Also, be observant of what lingers in your mouth after you swallow it or spit it out.



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Don't say: “Look at the legs! This must be a great wine”. This is one of the most crucial parts of wine tasting, because the aromas, perceived only through the nose, are a vital part of our appreciation of a wine. The swirl and sniff is well known.

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The 5 S's of wine tasting are: See, Swirl, Sniff, Sip, and Savor. In this post, I'm breaking down how to follow these steps and why they'll help you develop your wine tasting palate.

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At least two hours before the tasting, do not drink any coffee or flavored drinks. The same applies to food: do not eat any intensely flavored or hot spicy foods. Why? Intense flavors, creamy texture, or pungent sensations can linger in your mouth for a long time.

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Pretentious Things to Say at a Wine Tasting, Should You Want to…
  • “…well I used to live in Napa, so…” ...
  • “What percentage Malo?” ...
  • “… ...
  • “I never drink anything with a screw cap!” ...
  • It's as if they took my childhood summers in Provence and put them in a glass. ...
  • “What kind of barrels was this wine aged in?”


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So, the 20/20 rule is to simply to put the reds IN the fridge for 20 minutes or so, and take the whites OUT of the fridge 20 minutes or so before serving. This will ensure that each wine is at the optimal temperature for enjoying all that the winemaker intended.

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