For the Emirates' red lip colour, Soru uses a red lip liner and adds a slick of bold red lipstick, the signature 999 Forever from Dior. “My advice to the crew for a long-lasting foundation during the flight is to prepare the skin with a hydrating base before putting the make-up on,” she says.

Emirates flight attendants are world-renowned for their impeccable "Emirates Red" look, which is a mandatory part of their uniform grooming standards. While the airline doesn't publicly stick to a single commercial brand, the "standard" red is famously achieved using a blue-based red lipstick to provide that crisp, bright contrast against their white veils. Historically, Clarins was the official skincare and makeup partner, and their "Joli Rouge" in shade 742 (Joli Rouge) has long been a cult favorite among the crew. However, flight attendants in 2026 often use a variety of long-wear alternatives like MAC's "Russian Red" or "Ruby Woo", and Sephora Collection Cream Lip Stain in "01 Always Red" for its legendary staying power during 14-hour ultra-long-haul flights. The secret to the look isn't just the color; it’s the technique taught at the Emirates Beauty Hub in Dubai, which involves a matching red liner and a hydrated base to ensure the scarlet pout looks as fresh upon landing in New York as it did at takeoff in Dubai.