What makes hotel guests happy?

First impressions are everything Guests often travel a long way to enjoy a hotel and travelling can be stressful, so the 'check in' experience should be as seamless as possible. Extra touches such as providing warm hand towels, a snack or a refreshing drink encourages guests to relax and puts them at ease.



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Reward Loyal Guests and Personalize the Experience As part of your loyalty programs, provide late checkout for free, establish a tiered loyalty system, or create other amenities and ways to show your gratitude for their patronage. Also, an in-person thank you goes a long way.

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There's no better way to do this than to offer an outstanding food menu selection and amenities, improved room bookings, competitive prices, and discount offers. But that's not all. A challenge common to hotels seeking to attract new guests to their hotel is the challenge of an overcrowded and competitive marketplace.

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What are the three most important expectations of guests in a hotel? The three most important expectations of guests in a hotel are convenience, autonomy, and personalization.

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Engage With Guests Before and After Their Stay Send them informative emails, offer them vouchers, and give them recommendations for activities in the area. You should also engage in timely communication with guests after their visit to get constructive feedback and learn how to optimize your hotel.

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11 Hotel Strategies to Attract Customers
  1. Use a guest management system to build a marketing database.
  2. Implement email marketing.
  3. Capture more guest reviews and manage them online.
  4. Leverage social media.
  5. Optimize for local SEO.
  6. Consider old-fashioned advertising.
  7. Revamp your website and make booking as easy as possible.


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The most common criteria that affect customer choices are, as such, reviews, hotel facilities, unique experiences, brand trust, location, and personalized marketing.

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Lifestyle trends that today's guests want include an authentic local environment, food and cooking, wellness, and health. For the affluent guest who loves yoga, for example, a themed hotel might offer aromatherapy yoga rooms, week-long yoga retreats, a meditation room onsite, and a restaurant with healthy foods.

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Make Guests Feel “At-Home” and Like They're a Local Give them what they want by creating a comfortable environment, with things like plush bedding and large bath towels. Consider providing extra amenities such as popcorn for watching movies or making s'mores for enjoying by a fire pit.

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They're looking for value: Even though luxury travelers are willing to spend money on their trips, they still want value for their money. This means finding the perfect balance between offering unique experiences and providing excellent service at a fair price.

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We claim that customer perceived value dimensions of hotels (i.e., self-gratification, aesthetics, price, prestige, transaction, hedonic, and quality) are antecedents of both customer satisfaction and customer loyalty. We also argue that customer satisfaction has direct positive influence on customer loyalty.

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Make An Emotional Connection Aligning your hotel with the emotions that drive your customers' profitable behaviors with your brand is as imperative as providing quality services. Small changes and personal touches can lead to powerful connections.

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