What makes Santorini so popular?

Santorini is renowned for its tradition in wine making and boasts vast vineyards and fine wine varieties. Its boutique wineries are a must as they offer the ultimate ambrosial experience.



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The rare natural beauty of Santorini, the breathtaking caldera, the views, the extraordinary volcanic beaches and the lunar landscapes are the wondrous results of this eruption that can only be admired in Santorini. In this incredible “canvas” everything is totally harmonious.

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Santorini has been voted time and again as the most beautiful island in the world. Readers of high esteemed travel related magazines such as “Travel and Leisure”, “Conde Nast Traveller”, “Global Traveller” and “VIE Magazine” voted Santorini as the best and most beautiful island destination in Europe and worldwide.

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The Kardashians stayed at Celestia Grand, south of Fira. They also did a boat tour of Santorini beaches and the volcano and went to Mykonos.

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Crete has better beaches but they're spread out and it takes a fair bit of effort to see the best beaches. Santorini is small and it's easy to get around to all the popular beaches. Crete has more small traditional (non-touristy) villages. Santorini is more romantic and better suited to a honeymoon.

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Santorini is best known as a romantic island with one-of-a-kind views, whereas Mykonos is more about sandy beaches and spirited partying. Depending on the vibe you seek, both islands suit holidays à deux. Solo travellers and groups of friends will also find both appealing, though Mykonos offers more in terms of edge.

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Apart from tourism, the other mainstay of Santorini's economy has been its vineyards. The unique, Assyrtiko-based wines of Santorini are exported all over the world, and most of the island's 18 vineyards are open to visitors.

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Santorini is definitely one of the more expensive Greek islands, there's unfortunately no getting around that!

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Santorini and Mykonos are two Greek islands that can be very expensive in general. Mykonos is a jet set island for many decades now so it is driven to accommodate rich people.

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Best Greek islands to visit
  1. Skiathos. Best for beautiful beaches. ...
  2. Kos. Best for sand between your toes. ...
  3. Ios. Best for sophisticated stays. ...
  4. Evia. Best for hiking and history. ...
  5. Crete. Best for variety. ...
  6. Corfu. Best for lush landscapes. ...
  7. Rhodes. Best for families. ...
  8. Mykonos. Best for summer hedonism.


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Film stars such as George Clooney and Demi Moore, international pop singers like Dua Lipa and sports legends like Magic Johnson are only a few of the international celebrities that have been spotted enjoying the Greece's beaches, crystal-clear waters and rich history.

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While Santorini has long been an A-list favourite, Canaves Oia has become the ultimate celebrity go-to.

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For the second-half of their Greek getaway, the family travelled to the island of Santorini, staying at the Andronis Luxury Suites in Oia. Taking inspiration from the cave-like homes unique to Santorini, the hotel features five private villas that the family were put up in.

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The best place to stay in Santorini on a friends' trip is Fira town. This place combines the beauty of natural landscapes and an exciting nightlife. It is also the hub of shopping, where you can enjoy the liveliness of the island, and where all the action takes place.

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