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What type of price discrimination is Uber?

We use a theoretical framework developed by Cowan (2016) and Varian (1985) to indicate conditions under which Uber's route-based pricing policy can be interpreted as third-degree price discrimination that could raise social welfare.



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Uber's supply and demand curves are highly elastic; drivers on the supply side are people with alternative funding sources and preferences, meaning they work when they want to (and even sometimes for the competition).

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Khosrowshahi attributed surge pricing to inflation and increased costs of labour, but Forbes' report contradicted this, revealing that Uber's prices in the US had risen at four times the rate of inflation from 2018 to 2022.

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Uber is one of the best investments in history, and it was a predatory pricing. On its face, it also seems to prove the point of the Chicago School: that companies can never recoup the losses they incur through predatory pricing.

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How are prices determined? Many data points go into calculating an upfront price, including the estimated trip time and distance from origin to destination, as well as demand patterns for that route at that time. It also includes any applicable tolls, taxes, surcharges, and fees (with the exception of wait time fees).

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