Which continent is most visited by tourists?

Europe accounts for 50% of the world's tourist arrivals and is the most visited region in the world, according to UNWTO. As you will see from the data below, the continent is a hot spot for tourists.



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The most visited countries in Europe
  • France. Annual visitors: 89.4 million. ...
  • Spain. Annual visitors: 82.7 million. ...
  • Italy. Annual visitors: 62.1 million. ...
  • Turkey. Annual visitors: 45.7 million. ...
  • Germany. Annual visitors: 38.8 million. ...
  • United Kingdom. Annual visitors: 36.3 million. ...
  • Austria. Annual visitors: 30.8 million. ...
  • Greece.


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Europe has a long history of human development and is considered the birthplace of Western Civilization. Today, this cultural wealth is used to solidify the European Community and is exported to the rest of the world as one of the continent's greatest global assets.

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Nauru, Tuvalu, Kiribati, and Palau are all island countries in the South Pacific that you may have never heard of. Palau and Tuvalu were important US military outposts during World War II, but following that critical phase of history, they have been out of the news.

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Africa is considered the poorest continent on Earth.

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The Least-Visited Country in the World: Tuvalu According to the United Nations World Tourism Organization, the remote Pacific island country Tuvalu is the least-visited country globally.

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Ireland. Countless global reports have continually dubbed the people of Ireland as some of the friendliest and most welcoming to visitors in the world, and our readers feel the same, voting it into the top spot for the friendliest countries in Europe once again.

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