Generally, the Sunshine Coast is slightly cheaper than the Gold Coast, but the "gap" has narrowed significantly in 2026. The Gold Coast is a more developed "tourism powerhouse" with a higher density of luxury high-rises, theme parks, and "premium" entertainment, which naturally drives up the cost of accommodation and dining in popular areas like Surfers Paradise. The Sunshine Coast offers a more grounded, "laid-back" atmosphere and is often the "Gold Standard" for families seeking a more affordable coastal escape in spots like Caloundra or Mooloolaba. However, in terms of property and long-term rental costs, the Sunshine Coast has seen a massive surge in 2025/26, with median house prices now rivaling or exceeding certain Gold Coast suburbs. For a supportive vacation budget, you will find that the "incidental" costs—like parking, attraction entries, and casual meals—are slightly lower on the Sunshine Coast. Ultimately, the Gold Coast is better for high-energy "big-budget" fun, while the Sunshine Coast remains the supportive choice for those looking for a more "nature-focused" and slightly more wallet-friendly holiday.