In 2026, the "guy that travels Europe" typically refers to one of two iconic figures: the legacy authority Rick Steves or the modern YouTube phenomenon Drew Binsky. Rick Steves remains the gold standard for traditional European travel, famous for his "Back Door" philosophy, public television specials, and highly detailed guidebooks that emphasize cultural immersion and budget-friendly "authentic" experiences. However, for the younger generation in 2026, the name usually points to Drew Binsky, who documented his journey to every country in the world and frequently releases "fast-paced" European content. Binsky is known for finding "hidden gems" and obscure cultural stories in places like the Balkans or the Baltics. While Steves represents the academic and historical approach to Europe, Binsky represents the high-energy, digital-first traveler. Depending on whether you are looking for a museum guide or a "weirdest food in Sofia" video, one of these two men is likely the person you've seen dominating your travel feed.