As of 2026, the rights to the Harry Potter franchise are held through a complex web of partnerships. J.K. Rowling retains the fundamental intellectual property rights and creative control over the "Wizarding World." However, Warner Bros. Discovery holds the worldwide film and television rights, including the highly anticipated HBO Original TV series set to debut in 2027. Universal Destinations & Experiences (a division of NBCUniversal) manages the theme park rights globally. In a major update for 2026, Hasbro was announced as the new master toy licensee starting in 2027. Additionally, various legacy deals for broadcasting and digital rights (such as those previously held by NBCUniversal for cable) have continued to evolve, but Warner Bros. Discovery remains the primary commercial engine for the brand’s cinematic and streaming future.