As of 2026, Rovos Rail remains a family-owned and operated enterprise, led by its founder and CEO, Rohan Vos. Since the company's inception in 1989, the Vos family has maintained a deeply personal connection to the brand, which is world-renowned for its luxury "Pride of Africa" train journeys. Rohan’s daughter, Tiffany Vos-Thane, serves as the Chief Operating Officer, ensuring that the legacy of high-end, vintage rail travel continues into the next generation. The company operates from its private railway station and headquarters, Capital Park in Pretoria, South Africa. Unlike many other luxury rail lines that have been acquired by multinational conglomerates like Belmond or Accor, Rovos Rail prides itself on its independent status, allowing the family to maintain strict control over the meticulous restoration of their vintage coaches and the bespoke, high-touch service provided to their international clientele.