Why are fanny packs in style?

The belted style of fanny packs makes for total ease of wear. And, as most are just the right size to hold a passport, a wallet, your phone, and a pair of headphones, they are a perfect bag for travelling, whether it be abroad, or just around the neighborhood.



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The purpose of the fanny pack was never clear, but with its growing popularity, wrapping it around the hips is becoming an increasingly new way to style this look. There are actually different benefits of wearing a fanny pack - you can keep your cell phones, hand sanitizers, cards, accessories, and even cosmetics.

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A popular 90s wardrobe staple, the fanny pack, continues to reign as one of the trendiest accessories of 2023.

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From a forgotten accessory to a fashion powerhouse, the journey of the fanny pack is a testament to the cyclical nature of fashion trends. Whether worn around the waist, slung over the shoulder, or worn crossbody, the fanny pack has become a versatile and practical accessory in 2023.

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Historically, the bag was positioned in front of the body, so people could protect themselves from bandits. Bags attached to belts have been in use since antiquity in many cultures. One origin was the Native American buffalo pouch which was used instead of sewing pockets into clothing.

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Some people still call them fanny packs. The accessory, which refers to a bag you can wear around your waist, is now also called a belt bag, waist bag, bum bag and hip bag.

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Though they've been around since the '80s, TikTok is now responsible for the latest rendition of the fanny pack that everyone seems to want to get their hands on — the Lululemon Everywhere Belt Bag. Belt bags, in general, have been trending on the app, but Lululemon's is a clear favorite of users.

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Today, the fanny pack has evolved from a sporty knapsack to a bonafide trendy staple. Thanks to a handful of cool, designer waist bags currently on the market, it's evident that they aren't going anywhere anytime soon either.

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Once the (ahem) butt of many jokes, fanny packs—also known as hip packs, sling bags, crossbody bags, or bum bags—have made a major comeback in recent years. They're now a fully accepted and celebrated wardrobe staple, and with good reason: These compact, hands-free bags are pretty darn useful.

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Styling Your Fanny Pack The traditional way of wearing them around the waist has evolved, and they're now being sported in various ways – slung over the shoulder, across the body, and even attached to larger backpacks. The key is experimenting and finding the style that best complements your outfit and occasion.

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Fanny packs for women made their resurgence in 2018, with high-end brands such as Louis Vuitton, Gucci, and Prada releasing their fanny pack designs. Celebrities like Rihanna, Kim Kardashian, Jaden Smith, and even Russel Westbrook have been seen rocking these kangaroo packs, making them even more popular.

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Here in the USA, a fanny pack is worn around the waist - it's a small zippered bag on a belt. Some people wear the bag in the front, some on the side, and some on their back. I know of no law against a man using a fanny pack.

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In July 2018, The Boston Globe reported that fanny packs are back in vogue with new packs introduced by fashion designers Gucci, Prada, and Louis Vuitton. The designer packs retail for up to $1,500 and are being worn by celebrities such as Kim Kardashian, Rihanna, Jaden Smith, and Russell Westbrook.

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How to Wear a Fanny Pack
  1. 1 Wear your fanny pack around your waist for a classic style.
  2. 2 Sling the bag across your chest for a more modern style.
  3. 3 Let your fanny pack stand out by layering it over your clothes.
  4. 4 Wear your fanny pack under a jacket for a chic look.
  5. 5 Use a solid-colored fanny pack for casual outfits.


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Front or Back Body Sling To pull off this look, you simply need to strap your fanny pack around your waist. This style screams street fashion and will elevate your outfit instantly.

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“In 2023, the rules aren't as cut and dry as they were in 2013,” says author and fashion stylist Heather Newberger, explaining that a crossbody bag can refer to a sling, an oversized tote bag, or a small clutch — the options are truly endless. (No wonder they've taken over streetwear and become top travel companions.)

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Despite being around for a while now, the modern fanny pack as we know it first became popular in the 1980s. It was seen as a convenient and stylish way to carry small essentials. However, the fanny pack's popularity significantly declined in the 90s, as it became to be seen as an unfashionable accessory.

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Wear your fanny pack around your waist for a classic style. If you have a small fanny pack, try looping it through your belt loops for a more subtle approach. If you don't want your fanny pack to be front and center, try turning the pack around to your back.

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