Why do Marriott hotels smell so good?

While the JW Marriott's signature scent does not have an official name, it is often referred to simply as “the JW Marriott scent” or “the scent of JW Marriott.” The fragrance is a proprietary blend of essential oils and fragrances, specifically created for the hotel to enhance the guest experience and create a ...



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The smooth, nuanced scent comprised of jasmine, rose and cedarwood will make you feel like you are in an astonishing Marriott®? Resort.

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Marriott International is known as an innovative leader in luxury hospitality. Each of our globally recognized luxury brands offer owners long term value through category leadership, engagement with loyal and coveted consumers, and dedicated luxury expertise to support operations.

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It's all thanks to a clever gizmo known as an HVAC scent diffuser. These are ultra-quiet attachments to heating/air conditioning systems that use high amounts of air pressure to deliver nanoparticles of scented oils uniformly around a room, area, or building.

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Popular choices for luxury hotel scents include lemon, citrus, white tea, vanilla, cedar, sandalwood, neroli, and white tea. With that said, most luxury hotels have a signature scent.

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When fragrance is used in 5 star hotels, it can be dispersed in many ways. Some establishments choose scented candles, diffuser reed sets or room sprays to keep their rooms and linens smelling great. But others use a hotel scent diffuser to ensure that the fragrance is dispersed as widespread as possible.

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It's all thanks to a clever gizmo known as an HVAC scent diffuser. These are ultra-quiet attachments to heating/air conditioning systems that use high amounts of air pressure to deliver nanoparticles of scented oils uniformly around a room, area, or building.

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White Tea & Thyme – Hilton's Fragrance Oil Hilton's White Tea & Thyme – Warm, clean, soft and welcoming with top notes of herbaceous Thyme, Coriander, Cucumber, and Watery Greens; delicately balanced with mid notes of White Tea Leaves, Violet, Rose, and Jasmine; and finished with very light Musks.

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Giant tanks of scented oil are attached to the circulation and ventilation systems. They are pumped in continuously throughout the entire property. Each property has a unique “scent” that ties in with the properties scenography and theme. It's even part of the Ritz-Carlton's credo.

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The 5-star hotels promote the idea that decoration and architecture is based on details, and every detail counts to give that expected aesthetic. These hotels are ideal for romantic getaways or travelers who want to live a true luxury experience, in a quiet space with personalized attention.

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