Why does Gen Z travel so much?

70% of Gen Z and millennial respondents agree that they have been inspired to visit a destination after seeing it featured in a TV show, news source, or movie. And 61%of Gen Z and millennials agree that a top motivation for traveling in 2023 is to visit a destination because it looks great in photos and videos.



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Despite their youth and comparatively low income, more than half of American Gen Z adults are frequent travelers, having taken three or more leisure trips in the past year, according to the data research company Morning Consult.

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But Gen Zers are different from older generations, because they are the first consumers to have grown up wholly in the digital era. They're tech-savvy and mobile-first—and they have high standards for how they spend their time online.

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Young adults seem to have unofficial earned the title of “most anxious generation.”

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Over the period considered, surveyed Britons aged 25 to 34 years vacationed abroad the most, with 62 percent of respondents from this age group taking an overseas vacation.

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All it takes is a just little more effort and planning for any 30+ year old to fit traveling in their lives. And when they do, they'll find that it's a way better experience than traveling in their 20s. Because traveling in your 30s is amazing. It's also much more meaningful, at least for me.

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