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Why is Disneyland getting sued?

The Walt Disney Company agreed to pay $9.5 million to settle a class-action lawsuit that accused the entertainment giant of “deceptive business practices” in regard to its Disneyland annual pass program, according to a court filing Thursday.



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An investigation from the Orange County Register has found that Disneyland has faced 140 personal injury lawsuits since 2007. Approximately one-third of these lawsuits were for slips, trips, and falls. The vast majority were dismissed or settled outside of court for undisclosed sums of money.

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The lawsuit alleged that Disneyland artificially limited Magic Key reservations and the number of Magic Key holders who could visit on any given day.

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The Walt Disney Company Reports Third Quarter and Nine Months Earnings for Fiscal 2023. BURBANK, Calif. —The Walt Disney Company (NYSE: DIS) today reported earnings for its third quarter and nine months ended July 1, 2023. Revenues for the quarter and nine months grew 4% and 8%, respectively.

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The pause in sales of new Disneyland annual passes coincides with the Anaheim theme park's settlement of a Magic Key class action lawsuit. Pausing new Magic Key sales was a business decision made by Disney before the results of the lawsuit settlement were released, according to Disneyland officials.

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The four Magic Key tiers revealed today and their pricing is as follows:
  • Inspire $1599 (new)
  • Believe $1099 (was $949)
  • Enchant $699 (was $649)
  • Imagine $449 (was $399)


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So, yes, you can technically sue Disney if you were hurt on their premises. However, you should first hire an experienced personal injury lawyer to examine your case and give you professional legal advice. Not all cases are won by plaintiffs - indeed, many of them do not even reach the trial phase.

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The federal lawsuit filed in California alleged that some of Disneyland's “Magic Key” annual pass-holders were unable to make park reservations on certain days in 2021, despite being promised “no blockout dates” for entry at the Anaheim, California parks.

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In 2021, Scarlett Johansson — star of many a Marvel team-up movie — sued the company over its release strategy for her standalone feature “Black Widow,” which saw the film come out in theaters and on Disney+ simultaneously for viewers willing to pay a fee to watch at home.

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Theme park costs Disneyland still has its 6-tier ticket-buying process and the resort's starting price for a single-day, single-park ticket has remained unchanged since 2019 at $104. Most of the tiers are seeing between $5 to $15 increases.

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The two most expensive passes, Inspire Key and Believe Key, also include unlimited Disney PhotoPass downloads. All Magic Key holders receive a 20% discount on the Disney Genie Plus service.

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It is owned and operated by The Walt Disney Company through its Parks, Experiences and Products division and is home to two theme parks (Disneyland Park and Disney California Adventure), three hotels, and a shopping, dining, and entertainment district known as Downtown Disney.

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Roy Oliver Disney was, with his younger brother Walter Disney, the co-founder of what is now The Walt Disney Company. After Walt died, Roy became the chairman of the company.

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On Nov. 20, 2022, Bob Iger came out of retirement to become Disney's CEO once again. The board had fired Chapek. Within days, Iger fired Chapek's closest advisors, including his former chief of staff, Arthur Bochner; his assistant, Jackie Hart; and his de facto second-in-command, Kareem Daniel.

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