Why is flying in July so expensive?

More demand for fewer seats is the classic formula for increasing prices. Inflation of all kinds is also at play here. Higher fuel and labor costs are also incentivizing airlines to try to raise prices where they can. Eventually, the higher prices will take a bite out of demand.



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Demand is higher than it has been since the pandemic began. Even as airline capacity broadly remains slightly below 2019 levels, a supply-and-demand mismatch is driving prices sky-high. In fact, the U.S. Travel Association, an industry trade group, says domestic leisure demand has surpassed pre-pandemic levels.

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Factors such as fuel costs, staffing shortages, aging IT infrastructure and hidden fees all contribute to expensive flights in 2023.

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Book a summer trip. Expedia data shows that August is the cheapest warm-weather month to fly, with average ticket prices nearly 10% lower compared with July. Tickets are also cheaper in August than during the December rush. For the lowest fares on domestic flights, travel in January or February.

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Timing plays an important part. Specifically, plane tickets usually don't get cheaper closer to the departure date. Instead, flights tend to be the most inexpensive when you book between four months and three weeks before your departure date.

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Domestic airline prices are on the decline in 2023, finally retreating after spiking just a year ago. International fares are still high. After soaring in 2022, prices for domestic airline tickets are on the descent.

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“For domestic flights, if you're talking peak season, it's about three to seven months in advance,” he says. “For international flights — [it's] four to 10 months.”

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For most destinations, peak summer is madness for travel. And that high demand for peak season raises flight prices for you. Typically, flight prices increase from mid-May or maybe early June through to mid-August or early September as families get out for summer break and other travelers set out for sunny adventures.

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More good news: While Hopper researchers also report that airfare prices should continue to rise in June, then start to fall from July through October. Also be aware that where you travel can make a big difference in what you'll pay — even if you wind up traveling during a very busy time.

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The higher prices are due to a combination of high demand, inflation, and lower airline capacity.

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In general, prices are lower between 23 and 59 days prior. July and August summer vacation travel is best booked 14 to 44 days ahead, with prices generally bottoming out around 21 days.

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Average domestic airfare price by day
  • Tuesdays and Wednesdays are the cheapest days to fly domestically.
  • Saturday and Monday flights can help you avoid the Sunday rush.
  • Wednesdays and Thursdays are the cheapest day to fly internationally.
  • Book one to three months in advance.
  • Set a price alert.


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Is it cheaper to book a flight at the last minute? We've said this before, but it's worth repeating at the outset—no, it's really not cheaper to book a flight at the last minute. Yes, last minute travelers used to score the occasional fare so low it might have induced shock, but that's no longer the case.

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The cheapest months to travel are:
  • November – early December.
  • Late January – March.


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Airfares have dropped from July to August by nearly 3%. Perhaps even more significant is the stark drop over the past year. August 2023 U.S. airfares averaged 13% lower than what they were in August 2022. Things get especially interesting when compared to pre-pandemic prices.

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More specifically, Tuesday at about 15:00 eastern time. This is because many airlines release weekly sales early on Tuesday, which creates competition between airlines to match prices.

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Generally, Tuesday, Wednesday and Saturday are the cheapest days to fly, while Fridays and Sundays are pricier, according to travel deal site FareCompare. Leisure travelers tend to fly on the weekends, either starting their vacations on Friday or taking a long weekend Friday to Sunday.

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Tuesday Around Midnight is the Cheapest Time to Book
In general, flights were slightly cheaper at midnight earlier in the week (Monday through Wednesday). However, this is only applicable to about 1.6% of U.S. markets, meaning that it's not likely you'll find the same savings on your specific route.

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