Southwest flight attendants used to dress in love-related costumes and serve in-flight snacks called “love bites” and “love potions,” which were essentially peanuts and cocktails. It also helps that the company is headquartered at Dallas Love Field.
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Before 1967, when it was incorporated, the company was known as Air Southwest. Rollin King, entrepreneur and cofounder of Southwest, served as the airline's first chairman, president, and chief executive officer, and he was for many years the company's largest shareholder.
Southwest flies only Boeing instead of Airbus because when it was founded, to keep costs down, they decided to have not only one brand, but one model of airplane — the 737.
Southwest isn't a major international carrier. To go to Europe, Asia, South America, Africa or Oceania, you'll need to fly another airline: » Learn more: Which Southwest Airlines credit card should I get?