Harmon added that the cost of the hotel was too much for those who aren't huge fans of the original source material. “It's really hard nowadays to justify spending anywhere near $1,000 to $2,000 a night to stay in what's not even a very nice hotel to be part of the story,” Harmon said.

The Star Wars: Galactic Starcruiser at Walt Disney World closed permanently in late 2023, and by 2026, it remains a major case study in "themed entertainment economics." The primary reason for its closure was a lack of long-term commercial viability due to its extremely high price point and niche appeal. The experience was positioned as a 2-night "all-immersive" role-playing journey, often costing upwards of $5,000 to $6,000 for a family of four. While it initially saw high demand from "hardcore" fans, the market for people willing and able to pay that price for a recurring vacation was limited. Additionally, the high operational costs—including a massive cast of actors, specialized food and beverage, and a high staff-to-guest ratio—meant the margins were thin even at high occupancy. Disney ultimately decided that the 100-room facility was better suited as a tax write-off (accelerated depreciation) than a continuing operation. In 2026, there are ongoing rumors about the building being repurposed for day-guest experiences or a more traditional hotel, but the original "Starcruiser" model is officially a thing of the past.