Why some visitors may prefer to use a travel agent?

Agents help clients with all types of situations and are immersed in travel full-time, so they're aware of details you might not think of when planning on your own. Their knowledge and experience also gives them the foresight to prevent potential problems. “'You don't know what you don't know,'” Walker said.



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Whilst over three quarters of all travelers said that they typically use a travel agent/advisor to help manage their itinerary in real time, when broken down by generation a staggering 87% of Gen Z and Millennial travelers say this compared to just 50% of Boomers+ travelers.

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A local agency is your personal travel expert Travel agents have access to benefits that online companies don't have access to, such as free massages, flight upgrades, and hotel luxuries. Your agent can also suggest exciting locations for you to visit at your destination.

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Why use a travel agent instead of booking online? Simply put, you'll have a better trip, without the stress of planning your trip alone. A travel agent can accommodate your interests, budget and time frame with their wealth of knowledge and expertise to make sure that you get the most out of your trip.

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With close connections to airlines, hotels, and tour guides, travel agents often have access to special deals and preferential pricing you won't find on your own. They know about seasonal deals, low-cost specials, and unique experiences that would be hard for you to find building your trip online yourself.

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Hassle-free booking: A travel agent books everything for you, so you don't have to worry about the details. Plus, if you need to make changes, you just call your agent and he or she will handle it.

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It's a myth that working with a travel agent will automatically cost you more; most get paid via commissions from the hotel or outfitter. Sure, some travel agents do charge a fee for putting together an itinerary, but most will credit you that fee if you end up booking the trip through them.

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Whether you're booking a weekend getaway in a U.S. city or planning an around-the-world extravaganza that includes an African safari, Antarctica cruise and a stay in an igloo hotel, consider using a travel agent. An agent can help get you on the right trip, at the right time for the right price.

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You can actually save money when you book a trip with a travel agent. You also save time because travel agents are likely to be more experienced in finding the deals that are available. This way everyone benefits from booking a trip with a travel agent.

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Here is a sample listing of possible strengths for a travel agency:
  • Niche destination knowledge of Africa.
  • Over 100 countries visited by combined agents.
  • Excellent supplier relationships.
  • Strong consortia membership.
  • Reputation in marketplace is strong.
  • Well placed in community civic organizations.
  • Good press contacts.


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The agency fee is nominal when compared with saving you time and money. People who utilize a traditional travel agency expect to work with knowledgeable agents who can take the details of their travel plans, prepare a customized itinerary and quickly forward the details to the client's smartphone or computer.

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Travel agents, including Fora Advisors, are paid in commissions. A commission is a percentage of the cost of a travel experience (such as a hotel stay). Some agents also charge planning fees for additional services (more on that below).

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Word of mouth is still a good way to find out about a travel agent. Personal recommendations from friends and family are a good source. But you can also look at what other people think about them online. Get a pretty clear idea, and in particular see what previous customers say, see if they are satisfied.

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The commission percentage agencies earn depends on numerous factors, the most important one being which private contracts you have access to. Here's a general rule of thumb on the airline ticket commission range you can expect as a travel advisor: Domestic: 0-5% International: 10-22%

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People still choose a travel agent to help them book their travel experience, whether it is for business or pleasure. A travel agent helps travelers navigate any issues that may arise. They can even help save travelers money because they know what kinds of discounts and packages are out there.

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When you book directly on an airline's website you have more leverage when it comes to delays, booking changes, and cancellations. If you call the airline after having booked through an OTA, there's a chance you'll be directed back to the OTA when service can be subpar and confusing.

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I have booked my flight through a travel agent. Can I still do Web Check-in? Yes. Web Check-in is available to individual whom purchased ticket online or via travel agent.

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