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What does the heart stand for Southwest?

The heart featured on the logo of Southwest Airlines Co. represents love and care for the customers, while the palette reminds of the beauty of the sky at any time of the day.



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The airline was established on March 9, 1967, by Herb Kelleher and Rollin King as Air Southwest Co. and adopted its current name, Southwest Airlines Co., in 1971, when it began operating as an intrastate airline wholly within the state of Texas, first flying between Dallas, Houston, and San Antonio.

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Operations - If line personnel form the heart of an airline, operations keeps it's blood pumping. These people are responsible for scheduling aircraft and flight crews to man the aircraft. Operations personnel maintain guidelines to meet FAA standards, and they train the flight crews.

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Southwest isn't a major international carrier. To go to Europe, Asia, South America, Africa or Oceania, you'll need to fly another airline: » Learn more: Which Southwest Airlines credit card should I get?

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Southwest flight attendants used to dress in love-related costumes and serve in-flight snacks called “love bites” and “love potions,” which were essentially peanuts and cocktails. It also helps that the company is headquartered at Dallas Love Field.

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Top 10 best domestic airlines 2023 Southwest Airlines is the second highest-rated domestic airline, with a score of 5.56. While the airline only scored 2 out of 5 for its in-flight entertainment, Southwest excelled thanks to its baggage allowance policy.

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This global 3-Star airline rating signifies a satisfactory Product quality across different travel cabins.

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Southwest Airlines Co. operates one of the world's most admired and awarded airlines, offering its one-of-a-kind value and Hospitality at 121 airports across 11 countries.

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