Bally's Becomes the Horseshoe The Horseshoe name previously had been on the Las Vegas Strip. Caesars described it as a brand started started by a gambler for gamblers. That's a spirit the company hopes to bring back after it renovates and renames the casino for a summer 2022 opening.

In early 2026, a major rebranding is taking place off the Strip: the JW Marriott Las Vegas and Rampart Casino are officially uniting under the single identity of The Resort at Summerlin. This rebrand, which became effective on January 1, 2026, is part of a massive $75 million renovation program. The property is moving away from its separate hotel and casino branding to offer a fully integrated luxury campus experience. This transformation includes redesigned guest rooms, a new "Neighborhood Food Hall," and a brand-new Caesars Sportsbook that opened in early 2026. While the hotel will still maintain its high standards of service, the name change honors the property's original vision as the premier destination for the Summerlin community. For travelers, this means you might still see "JW Marriott" on some older maps, but your booking confirmation and the building’s exterior will now reflect "The Resort at Summerlin," signaling a refreshed, modern aesthetic for this award-winning Mediterranean-style retreat.