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What is the story behind the Orange Bird?

In 1970, the Florida Citrus Commission contracted with Walt Disney to create the Florida Orange Bird as a mascot for promotional campaigns. In return, the Florida Citrus growers would sponsor the Tropical Serenade in the Magic Kingdom.



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Located throughout each theme park, you'll notice royal blue umbrellas. These spots are an extension of Guest Relations called the Guest Experience Team that can assist you in most areas.

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