What is the tourism forecast for the UK in 2023?

We've upgraded our 2023 inbound tourism forecast. Visits overall to the UK this year are now forecast to be 37.5 million, 92% of 2019 levels and inbound visitor spending £30.9 billion, up 9%. See the statement from our CEO Patricia Yates below and the full revised forecast here.



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These trends are reshaping the travel industry and providing exciting opportunities for both travelers and the travel industry alike.
  • Here are some of the top travel trends for 2023 that you should know about:
  • Eco-tourism.
  • Experiential travel.
  • Digital nomadism.
  • Wellness travel.
  • Multi-generational travel.


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A resounding 87% of survey respondents expect to travel at least as much as they did in the prior year, with 49% selecting that they expect to travel more. This is especially true among younger respondents, with 59% of those between the ages of 18 to 26 planning to travel more in 2023.

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Trends in Travel There will likely be a preference for visiting less-crowded destinations in 2023. This is partly due to COVID-19 concerns, but perhaps also due to a growing desire to have a unique experience. Travelers are opting for small group adventure travel, like AAA Club Adventures.

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Americans Plan To Travel More in 2023
Continuing inflation, mass layoffs and a potential recession are impacting households. Yet, 2023 travel trends show no slowdown.

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Top 24 Countries To Visit in 2023
  • Sri Lanka – Lush Greenery & Scenic Beaches.
  • Germany – Postcard-Perfect.
  • Zimbabwe – Hidden Gem.
  • Panama – Picturesque Coastline.
  • Kyrgyzstan – Semi-Nomadic Experience.
  • Jordan – Open Up To New Experiences.
  • Indonesia – Most Beautiful Of All.
  • Belarus – Europe's Most Trending.


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Global business travel spending is expected to recover to its pre-pandemic total of $1.4 trillion in 2024 and grow to nearly $1.8 trillion by 2027, fueled by more favorable economic conditions than expected in 2022 and 2023. In 2022, global business travel spending rose 47% to $1.03 trillion.

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There will likely be a preference for visiting less-crowded destinations in 2023. This is partly due to COVID-19 concerns, but perhaps also due to a growing desire to have a unique experience. Travelers are opting for small group adventure travel, like AAA Club Adventures.

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Advisors have shared in the TMR Europe Trends Outlook 2023 that most clients want to experience urban centers and small towns or the countryside in Europe. Experiences such as camping trips and amusement parks, have a lower preference as these are also available in the US and Canada.

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Beginning May 3, 2023, your driver's license will need to be REAL ID-compliant if you want to use it to fly within the U.S. It's part of a law passed by Congress. If your license is not compliant, and you don't have another acceptable form of ID, you'll have trouble getting through airport security.

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Revenue in the Travel & Tourism market is projected to reach US$854.70bn in 2023. Revenue is expected to show an annual growth rate (CAGR 2023-2027) of 4.42%, resulting in a projected market volume of US$1,016.00bn by 2027.

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Tourism 2025 is a framework to unite New Zealand's large and diverse tourism industry and ignite strong, aspirational economic growth. The objective is to create $41 Billion of Total Tourism Revenue in 2025 by improving the competitiveness of New Zealand Tourism.

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As of 2023, there are over 400,000 people employed in the Travel Agencies industry in the US. The industry is forecast to grow by 7.1% throughout 2023, clearly demonstrating that demand for travel agents remains strong.

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The List Of Safest Countries Is Out For 2023 | Where Are You Going To Head Out Next?
  • Ireland.
  • New Zealand. ...
  • Austria. ...
  • Singapore. ...
  • Portugal. ...
  • Slovenia. ...
  • Japan. Samurais, Mt. ...
  • Switzerland. Switzerland has always been known for its high safety standards, political neutrality and chocolate. ...


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The Least-Visited Country in the World: Tuvalu According to the United Nations World Tourism Organization, the remote Pacific island country Tuvalu is the least-visited country globally.

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If you thought 2022 was an expensive year to travel, get ready to spend even more in 2023. New data from travel site Hopper shows that U.S. hotel prices averaged $212 per night in January — that's 54% higher than the same month in 2022. Planning on taking a trip soon?

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Beginning in spring 2023, American citizens, as well as travelers from 58 other countries, will require an European Travel Information and Authorisation System (ETIAS) visa waiver to travel to any of the Schengen-zone countries for short stays.

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All in all, Italy is a beautiful country with wonderful food, fascinating history, and gorgeous scenery. Be aware that the Italian lifestyle will come at a high cost for you if you want to live in one of the main cities like Rome or Milan. You'll need to know some basic vocabulary before moving here.

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