What makes a good visitor attraction?

Expectations will be very different between a large and a small attraction, but the principles of visitor service, good interpretation of the subject matter, safe, fun activities, good food and well-presented, clean toilets remain the same.



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Tourists' expectations when visiting a particular place are related to several features of the chosen destination: culture, architecture, gastronomy, infrastructure, landscape, events, shopping, etc. These features attract people to the destination and contribute to the overall experience of the trip.

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(2009) state that there are only three core elements in a successful destination which achievement in attracting tourists will rely on upon the quality of those crucial advantages that they offer them: attractions, amenities and accessibility.

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What are the most important factors to attract tourist?
  • Be Present Online. ...
  • Promote Local Attractions. ...
  • Promote Local Events and Businesses. ...
  • Host a Festival. ...
  • Provide maps and directions to local events and attractions. ...
  • Create an email list to share information about your destination.


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The tourism components 4As (Accommodation, Access, Amenities and Attractions) are the ones that tourism managers should consider in the development of the destination and ensure that all components are best suited with the quality and requirements of visitors (Haneef, 2017).

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There are six major components of tourism, each with their own sub-components. These are: tourist boards, travel services, accommodation services, conferences and events, attractions and tourism services.

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These are pillars of tourism explained in details:
  • Accommodation. Accommodation is meant to ensure comfort and a place to rest and sleep when traveling. ...
  • Attractions. Attractions are what draw travelers in. ...
  • Adventure & Recreation. ...
  • Catering facilities. ...
  • Entertainment. ...
  • Events. ...
  • Transportation. ...
  • Travel agencies & Tourism Services.


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(Product, price, place, promotion, people, process, physical evidence) have been considered to be the independent variables.

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Some show immediate effect while, there are also factors which affect in the long run.
  • Environment at Destination. ...
  • Economy of the Country. ...
  • Historical or Cultural Importance of Destination. ...
  • Research Importance of Destination. ...
  • Religious Importance of Destination. ...
  • Technology.


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Medlik and Middleton (1973) term tourism products as “a bundle of activities, services, and benefits that constitute the entire tourism experience.” This bundle consists of five components: destination attractions, destination facilities, accessibility, images, and price.

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There are eight sectors of Tourism:
  • Accommodation.
  • Food & Beverage.
  • Adventure Tourism & Recreation.
  • Transportation.
  • Attractions & Retail.
  • Travel Trade.
  • Events & Conferences.
  • Tourism Services.


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All tourism shares some important characteristics:
  • Intangibility: you can't hold tourism.
  • Perishability: an unsold plane seat is a lost opportunity to make money.
  • Seasonality: customers may be more or less likely to go somewhere with changing seasons.


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Read on to learn what makes up sustainable tourism.
  • Benefits Local Economic Development. ...
  • Ensures Tourism Development Benefits Both Community and Environment. ...
  • Meets Both Profitability and Viability. ...
  • Becomes Part of the Local Culture. ...
  • Reinvests in the Local Region.


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They are categorized in four pillars: (A) Sustainable management; (B) Socioeconomic impacts; (C) Cultural impacts; (D) Environmental impacts. These standards were built on decades of prior work from industry experts around the globe.

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For many years, however, the tourism industry was classified into eight sectors: accommodations, adventure and recreation, attractions, events and conferences, food and beverage, tourism services, transportation, and travel trade (Yukon Department of Tourism and Culture, 2013).

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Tourism is a social, cultural and economic phenomenon which entails the movement of people to countries or places outside their usual environment for personal or business/professional purposes.

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Tourism marketing is the act of marketing your product or service to a consumer who is taking a trip outside his/her usual environment for less than a year, for a purpose other than employment (business, leisure or other personal purpose). This type of consumer is considered a visitor or tourist.

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