What motivates you to travel?

Travel takes us out of our comfort zones and inspires us to see, taste and try new things. It constantly challenges us, not only to adapt to and explore new surroundings, but also to engage with different people, to embrace adventures as they come and to share new and meaningful experiences with friends and loved ones.



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There are several reasons why people travel. The basic travel motivations can be divided into four classes: the physical motivators, the cultural motivators, the interpersonal motivators,and the status and prestige motivators. Several tourist motivations are listed in travel literature.

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Based on Maslow's (1943) five-level hierarchy of needs, Pearce (1988) proposed the TCL model, which lists five travel motivations associated with relaxation, stimulation, relationship, self-esteem and development or fulfilment.

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Hold yourself accountable The best thing you can do to stay focused is to be held accountable. Being accountable to others will help make sure that you don't fall off the wagon. They will help keep you focused on your goal, and the social pressure to stay on track will provide some extra motivation to follow through.

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Location, land users and distance Thus, these factors are very important to people who choose their travel characteristic because their home and workplace are at two different locations. According to Johansson et al., (2003), time and distance influence the travel behavior in a non-linear way.

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Accommodation, Accessibility, Activities, Amenities, and Attractions. People like to do different things when they travel. They come from different cultures, have different likes and dislikes, and of course have different budgets.

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As tourism is made of 4 A's i.e:attraction, accommodation, accessibility, amenities. Attractions are those elements which determine the choice of tourist.

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So, as a self-confessed travel addict, here are the 10 reasons why I love to travel.
  • Travel to leave our world a better place. ...
  • Travel to meet different cultures. ...
  • Travel to learn. ...
  • Travel to escape reality. ...
  • Travel to relax. ...
  • Travel to explore. ...
  • Travel for humility. ...
  • Travel to eat.


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Factors Affecting Destination Choice
  • Size Terms / Attractions. Destination choice models are usually represented with some level of aggregation of the alternatives. ...
  • Distance / Impedance Terms. ...
  • Psychological Boundaries. ...
  • Destination Accessibilities. ...
  • Other Destination Qualities. ...
  • Constants. ...
  • Traveler Attributes.


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There are both positive and negative effects on communities related to the economic impacts of tourism in their communities. A positive impact can refer to the increase in jobs, a higher quality of life for locals, and an increase in wealth of an area.

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Just like sustainable development, sustainable tourism is based on 3 main principles: environmental sustainability, social sustainability and economic sustainability.

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If you think about the traveller's journey in marketing terms, and more specifically for accommodation marketing, we talk about The 5 Stages of Travel which include: Dream, Plan/Research, Book, Experience and Share.

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The levels are:
  • Level 1 - Exercise normal safety precautions.
  • Level 2 - Exercise a high degree of caution.
  • Level 3 - Reconsider your need to travel.
  • Level 4 - Do not travel.


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