Who owns Cruise Planners?

In May 2022, Fee became the sole owner of Cruise Planners. The company continues to be privately held, and has approximately 115 employees at their headquarters in Coral Springs, Florida.



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To buy a franchise with Cruise Planners, you'll need to have at least liquid capital of $10,995. Franchisees can expect to make a total investment of $2,295 - $23,617.

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What Are the Best Travel Agency Franchises?
  • Dream Vacations. Investment Range: $2,000–$21,000. Unit Count: 1,600+ ...
  • Cruise Planners. Investment Range: $2,000–$23,000. Unit Count: 2,500+ ...
  • Expedia Cruises. Investment Range: $167,000–$292,000. Unit Count: 240+ ...
  • Travel Leaders. Investment Range: $2,000–$17,000. Unit Count: 7,000+


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How does the salary as a Cruise Vacation Planner at Princess Cruise Lines compare with the base salary range for this job? The average salary for a Cruise Vacation Planner is $58,278 per year in United States, which is 5% higher than the average Princess Cruise Lines salary of $55,051 per year for this job.

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Both the luxury cruise market and niche cruise markets pay a true 10% base commission and can be highly lucrative niches. The River Cruise market is extremely popular right now and also quite competitive among river cruise companies and represents an excellent opportunity to earn very attractive margins.

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5 Highest-Paying Jobs on Cruise Ships
  • Executive Chef.
  • Cruise Director.
  • Chief Purser.
  • Hotel Director.
  • Human Resources Manager.


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The largest cruise line in the world is Mediterranean Shipping Company (MSC), with a revenue of $22.86 billion. As of 2022, the global cruise line industry has a market size of $7.67 billion.

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