Should I book cruise online or through agent?

You should consider booking a cruise through a travel agent because a knowledgeable agent can help you understand the nuances of a cruise purchase and help you make the best decisions for your vacation preferences.



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For simple trips, booking a flight and hotel yourself is manageable. For longer, more complicated trips, enlisting the help of a travel agent can help you make the most of your time. Getting creative with scheduling and transportation methods is one advantage of travel agents.

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The report, U.S. Cruise Market Report 2022-2026, by Phocuswright, found agents' share of gross cruise booking fell to 52% in 2021 from 70% in 2019. But the channel's share is in recovery, climbing to 59% last year. Phocuswright projects it to reach 71% by 2026.

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It's a myth that working with a travel agent will automatically cost you more; most get paid via commissions from the hotel or outfitter. Sure, some travel agents do charge a fee for putting together an itinerary, but most will credit you that fee if you end up booking the trip through them.

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The cost of using a travel agent is generally marginal, and often, they won't charge you at all. Much of their money comes from commissions the hotels and wholesalers pay them. Before you decide to book with a travel agent, inquire whether or not they charge fees.

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A travel agent can keep things organized, negotiate with services and personally work out any complications that may arise. Rather than trying to reserve rooms in the same hotels and seats on the same flights with multiple credit cards and names, let a travel agent do that work.

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Travel Circumstances When You Cannot Use a Travel Agent You might have online bonuses or credits, like Expedia+ Rewards or Orbitz Orbucks. A hotel may offer extra loyalty points when you book directly through their website. It might be easier for you to arrange rentals cars from an independent agency.

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The Top 20 Most Powerful Travel Agencies in 2023
  1. Booking Holdings. (photo courtesy of Booking Holdings) ...
  2. Expedia Group. ...
  3. American Express Global Business Travel. ...
  4. BCD Travel. ...
  5. CWT. ...
  6. Flight Centre. ...
  7. American Express Travel. ...
  8. Chase Travel Group.


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Booking directly with the resort itself is one of the best ways to ensure you travel and relax on the days you desire. Travel Agents are often paid on commission, and may not have your best interest in mind. They may push a certain resort or package deal on you which benefits them, but not you.

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With close connections to airlines, hotels, and tour guides, travel agents often have access to special deals and preferential pricing you won't find on your own. They know about seasonal deals, low-cost specials, and unique experiences that would be hard for you to find building your trip online yourself.

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Word of mouth is still a good way to find out about a travel agent. Personal recommendations from friends and family are a good source. But you can also look at what other people think about them online. Get a pretty clear idea, and in particular see what previous customers say, see if they are satisfied.

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While you could spend hours scouring the internet, reading questionable reviews and looking for deals, a AAA Travel Agent's hard-won relationships could be benefitting you. Studies have shown working with a travel agent saves travelers over three hours of time spent planning per trip.

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People still choose a travel agent to help them book their travel experience, whether it is for business or pleasure. A travel agent helps travelers navigate any issues that may arise. They can even help save travelers money because they know what kinds of discounts and packages are out there.

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However, using a travel agent still has some unique benefits. Travel agents can find you exclusive fares, offer specialist expertise, and help you plan and coordinate your trip. Even today, many people seek them out for a more personalized travel experience.

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As of 2023, there are over 400,000 people employed in the Travel Agencies industry in the US. The industry is forecast to grow by 7.1% throughout 2023, clearly demonstrating that demand for travel agents remains strong.

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The best time of year to book a cruise is often January through March. During this period — also known as wave season — industry-wide sales occur and the price of that cruise you've been dreaming of may drop significantly.

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The biggest advantage of booking a cruise through a travel agent is personalized advice from a knowledgeable source. A good travel agent will discuss your vacation preferences, budget and other travel needs and suggest which cruises will be the best fit.

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Cruise lines often discount their prices a month or two before sailing to fill vacant cabins. However, it's worth noting that a last-minute cruise doesn't always offer the most savings to travelers. Those who plan far ahead may be able to save even more.

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If you're a millennial or Gen Zer, you may be surprised by the retro hack some fellow travelers use to book seamless trips: a travel agent. Will Pay for Wanderlust! Millennials and Gen Zers are more likely to use travel agents/advisers than Boomers, according to a December 2022 Flywire survey of luxury travelers.

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?? Disadvantages of All-Inclusive Holidays Potential for Lower Quality Services: In some cases, to keep costs down, resorts may offer buffet-style meals or limit the premium drinks and activities included in the package. This could mean that the quality of food, drinks, and entertainment may not meet your expectations.

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