What are the concepts of smart tourism?

The concept of Smart Tourism is defined by the European Union as a destination facilitating access to tourism and hospitality products, services, spaces and experiences through ICT-based (Information and communications technology) tools.



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The five vital components of tourism system are Attraction, Accessibility, Accommodation, Amenities and Activities. a) Attraction: Tourism activity starts with the attractions. At a place or destination there has to be some attraction only then people or tourists will visit that area.

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Smart tourism destination is focused on e-tourism, where the consumers are very familiar with new technologies, and use them permanently. It contains multiple components, like reservations systems, social media, various communication and connection applications etc.

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Tourism is a social, cultural and economic phenomenon which entails the movement of people to countries or places outside their usual environment for personal or business/professional purposes.

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Forms of tourism: There are three basic forms of tourism: domestic tourism, inbound tourism, and outbound tourism. These can be combined in various ways to derive the following additional forms of tourism: internal tourism, national tourism and international tourism.

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A group of interrelated, interdependent and interacting three basic elements – tourists, geographical elements (traveller generating region, tourist destination region and transit route region) and tourism industry – that together form a single functional structure.

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The goal of smart tourism is to improve the efficiency of resource management, maximize competitiveness and enhance sustainability through the use of innovative technologies.

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This exploratory research argues that leadership, innovation, and social capital supported by human capital are the fundamental constructs of smartness. Technology applications and ICTs are enablers, which support the core constructs of smart destinations.

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Set clear goals SMART goals are specific, measurable, achievable, relevant, and time-bound. Be practical when setting your goals and be sure to set a time frame to evaluate and improve the success of your tourism marketing tactics.

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Smart tourism components include smart destinations, smart experiences, and smart business ecosystems; they also collect, exchange, and process data identified as layers of smart travel.

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In this vein, a smart tourism ecosystem is a platform for creating, managing and delivering touristic services via technological advancement which leads to information sharing and value creation (Gretzel et al., 2015b).

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There are 7 major components of Tourism Marketing: 7A's which are: Attraction, Accommodation, Accessibility, Amenities, Activities, Affinity, Actors, and Acts.

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The tourism components 4As (Accommodation, Access, Amenities and Attractions) are the ones that tourism managers should consider in the development of the destination and ensure that all components are best suited with the quality and requirements of visitors (Haneef, 2017).

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The nature of the experience a tourist wants can be found out by the category of destination of the tour program.
  • II – Tourism Business Catering Goods and Services. ...
  • III – Government of Tourism Host Community. ...
  • IV – Tourism Host Community.


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Sustainability principles refer to the environmental, economic, and socio-cultural aspects of tourism development, and a suitable balance must be established between these three dimensions to guarantee its long-term sustainability.

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