Recent findings found that the top five items purchased in airports were all brands of bottled water, with brands like Dasani, Aquafina, Glaceau Smartwater, and Fiji being the top-selling brands.
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Beverages were by far the most popular item, with bottled water ranking as the first through fifth most-sold item. Dasani's bottled 20 oz took first. The sixth most popular item was Diet Coke's 20 oz option, with regular Coke trailing directly behind.
These are stores that sell all kinds of products for which a “duty” (a local import tax or fee placed on goods by government entities) is not included. Normally, buying products in a duty-free shop allows travelers to save money on liquor, tobacco, fragrances, cosmetics, luxury items, candy, and more.
Providing furniture outside of shops, or near these areas gives them a place to rest between spending. They are also looking for a comfortable and clean environment to relax and maybe enjoy a drink or a meal before their flight.
Based on ACI World's Airport Service Quality programme, the most important drivers of satisfaction are the airport ambience, the discretionary time including food and beverage, retail areas and the entertainment activities including the Wi-Fi, the security process and, of course, the human factor.
The truth is, for a lot of products, there isn't always much difference between duty-free and the prices you can get at home — especially if you're prepared to hunt online. The key differentials are tobacco and alcohol, which are both usually taxed heavily and therefore can be bought for a lot less at the airport.
Discovering New And Different CulturesA big part of traveling is discovering a new culture, and more and more travelers are taking note of that when booking a destination. Checking into a theme park is excellent, but travelers want the real deal.
There are many reasons. From visiting loved ones, going to funerals or family occasions to being part of their heritage. People may also travel for work, and some may travel because discrimination makes it difficult to settle.