What is the new luxury in hospitality?

Technology Integration for Seamless Experience The future of luxury hospitality lies in technology integration. More than just high-speed Wi-Fi or cutting-edge in-room entertainment systems, the trend is towards creating a seamlessly integrated technology experience.



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As hotels incorporate more digital technologies across departments, smart rooms will become an increasingly popular hotel trend. Keyless door locks, voice control technology, and remote room controls are all features we can expect to see as hotels place a greater emphasis on technology in the coming years.

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The hotel tech market is booming and hotel management solutions, augmented and virtual reality, chatbots, and keyless entry are set to take center stage. Environmental sustainability is the need of the hour.

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70% of Gen Z and millennial respondents agree that they have been inspired to visit a destination after seeing it featured in a TV show, news source, or movie. And 61%of Gen Z and millennials agree that a top motivation for traveling in 2023 is to visit a destination because it looks great in photos and videos.

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Regarding hospitality trends related to marketing, there are several general trends to be aware of. These include the increased focus on local and voice search, increased use of virtual reality tours to sell hospitality products, a greater emphasis on personalization, and the growth of influencer marketing.

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In the 2030s, the best hotels will offer highly personalized guest experiences, sustainable travel options, and attractive employee opportunities.

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Private members clubs target the 'Daycations' sector A trend is emerging where hotels are blurring the lines between traditional hospitality and private clubs, catering to the local community's preferences. These establishments offer a range of amenities designed to create a club-like experience for 'daycationers.'

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Younger travelers want to feel that they are truly experiencing the culture they have traveled to, and to avoid anything that feels inauthentic. 79% of Gen Z and Millennial respondents agree that they would love to partake in a day of the life of locals in the destination they are visiting.

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A resounding 87% of survey respondents expect to travel at least as much as they did in the prior year, with 49% selecting that they expect to travel more. This is especially true among younger respondents, with 59% of those between the ages of 18 to 26 planning to travel more in 2023.

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